Rema Nigerian Popular Singer Allegedly Launches His Record Label

Rema is a popular and talented Nigerian singer and songwriter who came into the limelight after he was signed into Jonzing World before he started working with Mavin Records label, one of the most successful record labels in Nigeria that was established by Don Jazzy, a popular Nigerian singer and music producer who has been in the Nigeria entertainment industry for over 20 years. 

Mavin Records label is known as the superstar maker in the Nigerian music industry. They have promoted several upcoming artists and made them superstars within a few years, from Tiwa Savage to Korede Bello, Reekado Banks, Di Ja, etc. 

Rema is one of their products because he was unknown in the Nigerian music industry before he signed with the record label.

Divine Ikubor is popularly known as Rema; he came into the limelight in the Nigerian music industry in 2019 when he dropped his first hit song, “Dumebi.” Also in the same year, Rema signed with D’Prince’s record label, Jonzing World, before transferring and signing a recording deal with Don Jazzy’s Mavin Records label.

According to the available information, Rema was born on May 1, 2000; when writing this content, he was 24. He was born in Benin City, Edo State, Nigeria.

Biography And Education

Divine Ikubor was born on May 1, 2000, in Benin City, Edo, Nigeria, into the family of Justice Ikubor and Mrs Ikubor.

According to the available information, his father’s name is Justice Ikubor, and he is a former chieftain of the Peoples Democratic Party (PDP). Rema said the death of his father in 2008 shaped his mindset and mood. Unfortunately, his only elder brother passed away 7 years later. Rema has two siblings, two sisters, and his mother, who is relatively unknown to the Nigerian media. 

Regarding Rema’s educational background, he attended the Ighile group of schools in Edo state, where he completed his primary and secondary education. In 2022, Rema was admitted to the University of Lagos but was forced to leave in 2023 because of the ASUU teaching union strike.

Career

Divine Ikubor started his career as a singer in church before posting his freestyle on social media; he went viral on several social media platforms, including Instagram.

He did a freestyle on Instagram to D’Prince’s song “Gucci Gang,” which went viral on Instagram. This impressed D’Prince, and he flew Rema to Lagos, where he was offered a record deal with the Jonzing World Record label, a subsidiary of Mavin Records owned by music executive and record producer Don Jazzy.

In 2019, Rema dropped his self-titled debut EP Rema, which topped Apple Music’s Nigerian charts. The music video for “Dumebi” became a hit a few weeks after uploading it on the popular video streaming platform YouTube.

Dumebi’s official music video was uploaded to YouTube on May 21, 2019; when writing this article, the music video had over 76 million views. 

Rema increased the most popularity in the Nigerian music industry when he dropped his globally recognized 2022 single “Calm Down,” which he later remixed with Selena Gomez; the single peaked at number three on the Billboard Hot 100.

Likewise, Calm Down led the Billboard Afrobeats Songs chart for a record-setting 58 weeks.

Awards And Nominations 

• Over the years, Rema has won several music awards in Nigeria and other countries worldwide.
• “Calm Down” hit single was nominated for 11 local and international awards, and he won one Best Music Video at the 2023 The Headies award ceremony. 
• The “Calm Down” official music video was uploaded to YouTube on February 11, 2022, and it had over 596 million views when writing this article. 

Likewise, the Calm Down Remix featuring Selena Gomez was uploaded on YouTube on September 7, 2022. Currently, the music video has gathered over 895 million views. Likewise, Calm Down Remix, featuring Selena Gomez, was nominated for 28 international awards and won 13.

These are some of Rema’s notable awards and nominations. 

• In 2019, I was nominated for three categories at The Headies Awards. Unfortunately, you want just one, which is the Next Rated category.
• Rema was nominated for the BET Awards for Best New International Act in 2020. Unfortunately, he lost the award.

• In 2023, he won Soundcity MVP Awards for the Digital Artist of the Year category. 

• Rema won three awards at The Headies 2023 award ceremony: Best Male Artist, African Artist of the Year, and Digital Artist of the Year.

Albums And EPs

• Rema EP was released on March 22, 2019. 
• Rema Freestyle EP was also released on June 17, 2019.
• Rema Compilation album was released on July 9, 2020
• The Rave & Roses studio album was released on March 25, 2022
• The Ravage studio album was released on October 27, 2023.

At the moment of gathering information for this content, Rema has three studio albums and two EPs. These contents were released under music recording labels, including Mavin Records, Jonzing World, and Virgin.

Rema New Record Label Allegation

Rema has been a successful Nigerian music artist thanks to the contribution of his record labels, Mavin Records and Jonzing World. It is not new in the Nigerian music industry that several upcoming music artists promoted by their record label leave after a few years of success.

Rema may be another case of several artists like Joeboy, Wizkid, Fireboy DML, Rugar, and others. The reason for leaving may probably be due to the recording contract’s end.

Many Nigerian music artists owned their record labels and left the record labels that brought them to the limelight. They are doing well for themselves; Rema can also follow their lane and succeed in the industry. 

Although it’s an allegation, he has not come out to confirm whether or not it is also with their platforms or an interview. Probably in some months, he will come out to talk about it.